Quantcast
Channel: Inbound Marketing Glossary: G | IMcyclopedia.com
Browsing all 18 articles
Browse latest View live

Google Keyword Tool

Keyword research tool provided by Google which estimates the competition for a keyword, recommends related keywords, and will tell you what keywords Google thinks are relevant to your site or a page on...

View Article



Google OneBox

Portion of the search results page above the organic search results which Google sometimes uses to display vertical search results from Google News, Google Base, and other Google owned vertical search...

View Article

Google Dance

In the past Google updated their index roughly once a month. Those updates were named Google Dances, but since Google shifted to a constantly updating index, Google no longer does what was...

View Article

Google Checkout

Payment service provided by Google which helps Google better understand merchant conversion rates and the value of different keywords and markets. See also: Google Checkout The post Google Checkout...

View Article

Google Bowling

Knocking a competitor out of the search results by pointing hundreds or thousands of low trust low quality links at their website. Typically it is easier to bowl new sites out of the results. Older...

View Article


Google Bombing

Making a pank rank well for a specific search query by pointing hundreds or thousands of links at it with the keywords in the anchor text. See also: Google search: miserable failure – shows pages...

View Article

Google Base

Free database of semantically structured information created by Google. Google Base may also help Google better understand what types of information are commercial in nature, and how they should...

View Article

Google

The world’s leading search engine in terms of reach. Google pioneered search by analyzing linkage data via PageRank. Google was created by Stanford students Larry Page and Sergey Brin. See also Google...

View Article


Google Sitelinks

On some search results where Google thinks one result is far more relevant than other results (like navigational or brand related searches) they may list numerous deep links to that site at the top of...

View Article


GAP

Google Advertising Professional is a program which qualifies marketers as being proficient AdWords marketers. See also:  Google Advertising Professional program The post GAP appeared first on...

View Article

Google Sitemaps

Program which webmasters can use to help Google index their contents. Please note that the best way to submit your site to search engines and to keep it in their search indexes is to build high quality...

View Article

Guestbook Spam

A type of low quality automated link which search engines do not want to place much trust on. The post Guestbook Spam appeared first on IMcyclopedia.com.

View Article

GoogleBot

Google’s search engine spider. Google has a shared crawl cache between their various spiders, including vertical search spiders and spiders associated with ad targeting. See also: Google’s crawl...

View Article


Google Website Optimizer

Free multi variable testing platform used to help AdWords advertisers improve their conversion rates. See also: Google Website Optimizer The post Google Website Optimizer appeared first on...

View Article

Google Trends

Tool which allows you to see how Google search volumes for a particular keyword change over time. See also: Google Trends The post Google Trends appeared first on IMcyclopedia.com.

View Article


Google Supplemental Index

Index where pages with lower trust scores are stored. Pages may be placed in Google’s Supplemental Index if they consist largely of duplicate content, if the URLs are excessively complex in nature, or...

View Article

Google Traffic Estimator

Tool which estimates bid prices and how many Google searchers will click on an ad for a particular keyword. If you do not submit a bid price the tool will return an estimated bid price necessary to...

View Article


Inbound Marketing Glossary: G

GAP Google Advertising Professional is a program which qualifies marketers as being proficient AdWords marketers. See also: Google Advertising Professional program Google The world’s leading search...

View Article
Browsing all 18 articles
Browse latest View live




Latest Images